Popular Hollywood IP and internet memes dominate top-sellers.

Over the past year, body suits have become top-selling items within the Roblox UGC avatar marketplace. A body suit is a single item that can be worn on an avatar, which makes the avatar look like a specific character or animal. This is similar in concept to skins within Fortnite.
Several months ago, the top-trending body suits were of animals. But now the Roblox community is flocking to purchase body suits based on IP that comes from Hollywood as well as internet culture.
These body suits are designed and uploaded to the platform by community creators and are likely produced without the permission of the IP owners.
Here below is a look at several of the bestselling UGC body suits today on Roblox.
For IP owners who are interested in entering Roblox and testing out monetization, this list shows that widely popular current IP can perform well on the platform, but so can older IP and random, weird things as well.
Internet Memes and Characters
E E Ei I'm on Vacation Steak Meme Suit

Sad Girl Hamster Suit

Skibidi Toilet

Hollywood Movies
Deadpool Suit

Vector Despicable Me Suit

Minion Suit

Lightning Car Suit

cursed shrek

Earl Devereaux (Cloudy with a Chance of Meatballs)

Television
Spongebob suit

Peter Griffin Suit (Family Guy)

Video Games
Mutant Zombie Suit (Minecraft)

Sports
Cristiano Ronaldo - Portugal Football kit

Advertising
Dr. Simi (Mexican Pharmacy Mascot)

Pop Culture
Kitty Suit


Stephen Dypiangco is a strategy and marketing consultant, helping brands reach new audiences via Roblox.
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