Articles

Introducing the first batch of Roblox developers in a brand new Roblox directory. Every week we publish exclusive research about how...

Once again Skibidi Toilet and NFL dominate the month's Roblox brand rankings. Every week we publish exclusive research about how brands...

Sonic Speed Simulator surpasses 1 billion lifetime visits, and Beetlejuice enters list. Every week we publish exclusive research about...

ZURU Toys explains their process of bringing their Rainbocorns IP to Roblox. Join 1.3K+ newsletter subscribers learning about Roblox and...

The Australian Open leads the way, followed by NFL and NHL. Join 1K+ newsletter subscribers learning about Roblox and brands For over a...

Atlas Creative's Michael Herriger breaks down the two popular UGC gaming platforms. Every week we publish exclusive research about how...

Kung Fu Panda 4 and beauty brand Sol De Janiero enter Top 10. Every week we publish exclusive research about how brands are activating...

Paramount's SpongeBob exits paid beta and enters top 10. Every week we publish exclusive research about how brands are activating on the...

Olivia Rodrigo, Nicki Minaj and other brands have launched Avatar Shops on Roblox. Brands that are interested in reaching Roblox players...

Barbie and Alo Yoga surpass 100 million lifetime visits milestone. SPONSORED BY Spaceport connects brands + IP owners with game...

YouTuber Mark Rober's new educational Roblox experience has strong launch 🚀 SPONSORED BY Spaceport connects brands + IP owners with game...

Banana Studios shares their experience bringing Canterbury Rugby to Roblox. Roblox Developers Provide Brands Access to Scaled Audiences...

Lots of brands roll out orange and black experience updates for the Halloween season. Halloween is a big deal around the world, and it's...

Interview with Ross Targett of Suit Up Games. While researching and writing about brand experiences on Roblox, I've had the pleasure to...

Paris Hilton has been blazing a trail in web3 and metaverse spaces for a long time. She was one of the first celebrities (if not the very...

Branded game visits down -11%, but NARS & NHL find free UGC success Every week we at Metaverse Marcom publish exclusive research about...

From Madden to FIFA, sports and gaming have a long, successful partnership that spans decades and a gamut of platforms. In recent years,...

When consumer brands enter a platform like Roblox, they often make a big push to promote their campaign launch. You'll have press...

With over 50 million daily active users, Roblox is a powerful platform for brands to reach young audiences. As an open platform, Roblox...

After releasing our lists of the Top 10 most-visited Roblox branded experiences in October and Top 20 in November, we at Metaverse Marcom...